This from a player on Facebook
"BTW... people are overreacting like some headless chickens!
They don't even know the correct name of the company that wants to invest/buy shares from DE....
Basically, PW (the Chinese branch, not PWE which is the horrible NA/EU branch. TWO DIFFERENT THINGS PPL! WAKE UP ALREADY!) wants to invest/buy shares from DE before the Xbox One launches in China... this gives opportunity for DE to launch the game in China on the Xbox... you know because of Chinese laws (You can't sell services in China without a Chinese company representing you).
All this happened right after E3 where DE announced that the game will be launched on Xbox! Coincidence ?! I think not... mostly because it's PW and not PWE (AGAIN! 2 different companies!) and because you need a Chinese company to represent you in order to launch your game on Xbox in China.
MORE Proof: Guild Wars
2 was just launched about a month ago in China... guess what... a Chinese company managing the game over there, KongZhong. It even has VIP system which we don't have in NA/EU.
So please calm down already... lot of people don't know how economy/marketing works and as soon as they see 2 letters, P and W, they automatically think that its PWE, the North America branch... but it's NOT!
~~~Please spread the words and make people calm down... this is just ridiculous!~~~"
I haven't researched any of the information in this but I do remember when Eve
launched in China it buddied up with a Chinese company for the same reasons. Nothing bad happened after that.